The Google Economy

Google has brought about a big change in the way marketing people think, before Google came internet marketing was very well present, but not widespread and limited to only to the companies with big advt budgets, search marketing wasn’t heard of. Now small companies can use Google Adwords program for search marketing.

Companies have come up which do the search marketing for another company, right from deciding upon the keywords to the text of the sponsored links. These companies are thriving on Google.

Companies have come up for Search Engine Optimisation (SEO), that is making changes in a webpage so that it comes in the first page of Google search for a few words. This is a debatable issue as the search sites are continuously making their algorithms SEO proof.

Blogging has also got a new life because of google. Expression of views will always remain the main reason for blog creation, but people have also started looking at the commercial aspect of starting a blog. Google Adsense is the reason behind this. Some of the successful blogs are earning lots due to Google sponsored ads in their blogs.

So its not just Google that is growing but a whole lot of other fields as mentioned above. Google has brought about a drastic change in the way internet is seen.

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